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We Build Brands
Big thinking | Creative ideas | Fresh solutions
CBC Brand Work
CBC Logo Work
Logos are what most people think of when hearing the word 'brand'. While your brand is so much more than your logo, it is probably the MOST recognizable part of your brand.
CBC will work with you to learn more about your company, your market-space and target audience, and what you envision for the future of your brand. We typically design a few concepts and partner with you to come up with the final logo that will become a leading visual representation of your company. Here are some things to consider:
• Who are you talking to?
• What is different about your company?
• Think simple. Complex logos can get
lost in a crowd.
Whether your current company needs to be rebranded or you are a new startup and know you need to brand yourself, it is definitely one of those tasks that make you take a step back and say, “Where in the world do I start?”
As brand builders, we work to bring the latest and greatest approaches to the mix in order to ensure our clients and their brands are sharing the right story. Invest in your company; enlist the help of some experts. Start the right way and see how your ROI is positively affected. In the meantime, here are some things to think about…
• What is your brand saying?
• What is your brand doing?
• How are you sharing your story with your audience?
A Collection Of
hilarious, yet insightful, project moments from Ron and the CBC team’s point of view.
Ron Robinett
CEO & Creative Director
Featured Project
Every client is unique. Every project is different. It's part of what makes agency-life so exciting; you never know what twists and turns a great project and an amazing client can take you on! Check out our current featured project below... Pink? Or Punk Rock?
AZ Pet Vet
Services
We're in the business of building and managing strong brands and solid, long-term client relationships.
But anyone who says relationships are easy has never been in love (or in business). How we communicate is vital. Choose your words wisely, and make sure your actions back them up - otherwise trust will be lost.
It's the same with building a brand. Here are some of the ways we can help elevate and enhance your brand:
Brand Development
Great brands (and great brand relationships) are built from the inside out. We get to know you, your business and your customers. We consider short- and long-term business goals, and prepare strategic recommendations that enhance your brand inside your organization and outward into your target market.
Creative Services
Whether it's brand identity, graphic design, copywriting, marketing collateral design, interactive planning and development, advertising campaigns, marketing promotions, social media, nonprofit outreach programs, broadcast or digital solutions, we'll help your organization make good impressions in every arena.
Brand Stewardship
We keep a watchful eye for opportunities to make good impressions in every arena and ensure all messaging is consistent with brand values. We monitor and moderate social media channels, generate content, start conversations, and shape customer perceptions, all while gaining valuable insight into customer behavior.
Building Teams
We don't believe in 'one size fits all' solutions, and neither should you. Each Creative Brand Consulting team is customized to suit the specific needs of your organization. We build highly qualified teams who work closely with your key people to plan, develop and execute the smart strategic solutions you expect and deserve.
Specialties:
Brand Development & Management, Creative Strategy, Advertising and Marketing Campaigns,
Brand Consulting, Graphic Design, Digital/Print/Broadcast, Interactive Design & Development,
Copywriting, Nonprofit Outreach Programs, Social Media Programs
Believe
The CBC team shares a common set of goals: to enjoy life, be kind, make great memories, always do our best work and ultimately, leave a good impression on our world.
Professionally, we do that through the types of businesses, causes and products we consult on. When it comes to building and marketing successful brands, working with the Creative Brand Consulting team can make the difference between ordinary and extraordinary.
At CBC, our tightly knit group of branding professionals weaves together some very colorful backgrounds and experiences, personally and professionally. Each member of our very talented core team has particular areas of specialty, sharply honed during years of working at larger agencies on an astounding array of brands. The CBC team is led by two pretty talented guys who are passionate about helping our clients build their brands.
Whether your brand is new or has been around for years, we can help. It's that simple.
Ron Robinett
CEO & Creative Director
Ron is a real big-picture guy, with the kind of 20/20 strategic vision that inspires people to do great things. His high energy, razor sharp mind, unbridled enthusiasm and expertise in a number of industries makes him the type of collaborative leader people want to follow.
Daniel Burrell
COO & Agency Director
Under Daniel's watchful eye, teams are kept moving forward on task, on time and on budget. He possesses a keen sense of how and when to ask the right questions, when to refocus the team on key points, and when to step back and watch the magic happen.
Leadership
Relationships
We're exceptionally blessed to work with a wide range of incredible clients in a variety of sectors. Our relationships tend to be long term and ongoing, and we're always there when we're needed. We work closely with the key decision makers, and they know they can always count on us to bring our A-game and the right people for the task at hand. We'd like to introduce you to a few of our incredible clients:
Thom Brodeur
Partner & Executive VP
"For several years, the Creative Brand Consulting team has been one of my consulting partners of choice. They've helped me position companies like HARO (Help a Reporter Out), Ethology ,EmpowHER, EmpowHER Media, Marketwire and Tallwave for market leadership. They bring wonderful ideas to the table and their creative solutions and execution are always on target."
Pam Gaber
Founder & CEO
"Working with Creative Brand Consulting was an awesome experience! The creative team transformed our thoughts and developed an amazing public awareness campaign based around the healing powers of therapy dogs. Unleash the Love has been an outstanding initiative that we continue to use as part of our branding of Gabriel's Angels."
Dr. Angela DeRosa
CEO
"CBC is absolutely by far the best marketing company I have ever worked with!!! They listened to who I was, understood what I was trying to convey, and came up with a brand that reflected all of these things. Their open, honest dialogue and feedback combined with creative vision can help you become more than you could ever expect."
Michelle King Robson Founder & CEO
"Clients, partners and consumers recognize our brand for its crisp, clean creative, in large part thanks to Creative Brand Consulting. They have worked closely with us to help achieve both our internal and external goals. We have had great success working with the Creative Brand Consulting team and we would highly recommend their services to anyone."
Client List
Here is a sampling of some of the great accounts our team has worked on over the years:
Consumer
Altair Eyewear
Arizona Pet Vet
Augustine Ideas
B-On The Obvious
Carla's Home Furnishings
Celebrity Eyewear
Copia Mobile
Duraflame
Ethology
Gorman Company
Hardy's Wines
HARO - Help A Reporter Out
HES ASSA ABLOY
Holsum Bakeries
InView Communications
Java City Coffee
Marketwire + sysomos
Seagrams International
Southwest Air
Education
Chandler Public Library
Regis University
Financial
RAZA Development Fund
Tallwave
Health & Wellness
AACHC
Body Sculpting Center
DeRosa Medical
EmpowHER
EmpowHER Media
Kaniff Cosmetic Medical Center
Mira Vita
Sutter Health
Vision Services Plan
Non-Profit/Associations
Gabriel's Angels
Kindness Gateway
MAKI - make a kindness impression
NCLR - Chicanos por la Causa
NCLR Homeownership Network (NHN)
NHN Learning Alliance (NHNLA)
One-n-ten
PBA - Pro Beauty Association
Planned Parenthood AZ
Pride Industries
SACTO
Sight for Students
Southwest Center for HIV/AIDS
State Bar of Arizona
Stop Bullying AZ
Unleash the Love
Real Estate
Beazer Homes
BTV Crown Equities
CityScape
Eskaton Village
Fiesta de Vida
Heitman Company
James J Construction
Lakemont Homes
Legends at Village West
Lennar Homes
Morgan Creek Golf & Country Club
Placer Title Company
RED Development
Robson Resort Communities
Senior Village Living
Signature at PGA WEST
Signature at Desert Princess Country Club
Signature Development Services
Spieker Properties
Wells Fargo Center
Winncrest Homes
Sports & Entertainment
Adelaide Formula One Grand Prix
NHL Phoenix Coyotes
Restless Heart
WNBA Phoenix Mercury
Technology
Adobe Systems
Celestri
DEMO
Hewlett-Packard
Honeywell
Honeywell Aerospace
iCrossing
IDG International Data Group
Intel
Iridium
Motorola Digital DNA
Motorola SPS
Motorola SSTG
Olin Microelectronic Materials
Seagate
Travel & Leisure
Amtrak
Arizona Biltmore Resort & Spa
Bliss ReBar
California Division of Tourism
Dove Valley Ranch Golf Club
FEZ Restaurant
Greater Phoenix CVB
Keystone Lodge
Larkspur Landing Hotels
Resort Suites of Scottsdale
RockResorts
Wolf Creek Golf Club
Partners
Smart business people know when to call on other smart business people for expertise. Creative Brand Consulting partners with a select group of trusted professionals in order to provide highly specialized services like website optimization, SEO, mobile application development and public relations, broadcast production and more. We build our team from our extensive list of trusted vendor partners to best meet the specific needs of our clients on any given project.
Partner Spotlight: Genius Monkey
Genius Monkey is the digital partner of choice for CBC. The proprietary technical intelligence platform they have created is unparalleled in today's competitive marketplace, making them a true leader in the Ad-Tech, programatic, and digital advertising arenas. From serving up Online Image Ads and Digital Video Content, to optimizing PPC, developing Mobile Applications and Social Media Management, the depth of their knowledge runs...well...deep. They also understand that brains and beauty go hand in hand, pairing our years of design experience with their industry knowledge and incredible technology, ultimately collaborating to bring our clients amazing solutions with real results.
Kindness
The Creative Brand Consulting team shares a common set of goals: enjoy life, be kind, make good memories, and leave a good impression on our world. We do this every day for our clients, and we also make an effort to add kindness to the world though pro bono work for worthy nonprofit organizations, and through our annual Kindness Initiatives.
Make A Kindness Impression
The goal: to give kindness a face and a voice.
Our "DO" campaign featured:
• DO Events (acts of service)
• DO Walks (kindness parades)
Culminating in a "DO walk" in the heart of downtown Phoenix with more than 250 participants, the initiative raised spirits, awareness and set the precedent for future kindness campaigns.
Kindness Gateway
Our youth focused movement is designed to make a kindness impression on second graders.
By supplying teachers with tools to foster conversation about the importance of kindness, we are making a difference in the world, one classroom at a time.
CBC is Proud to Sponsor:
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Ron Robinett
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